Is “Yes King” tiktoker Michael Willis Heard dead? What we know about his life and cause of death
Michael Willis Heard, the viral “Yes King” TikToker, is dead. Image Source: YouTube/LoveandLightTV
Michael Willis Heard, a popular TikTok creator from Elyria, Ohio, became an internet sensation for his uplifting videos and positive affirmations. Known by his TikTok handle @loveandlighttv, Heard inspired thousands through his viral phrases, “Yes King” and “Love yourself”, both of which became symbols of empowerment and self-confidence online.
Heard’s content blended humor, motivation, and lifestyle advice. From relationship talks to self-care encouragement, he promoted a message of acceptance and inner strength that resonated deeply with his followers. Over time, “Yes King” evolved from a catchy meme into a cultural expression of self-love across platforms like TikTok, Instagram, YouTube, and X (Twitter).
What Happened to Michael Willis Heard?
News of Heard’s death broke after his daughter, Mykel Crumbie, confirmed it in an emotional Facebook post on November 10, 2025. She expressed heartbreak over her father’s passing and thanked fans for their support, describing him as someone who “always spread love and light.”

Crumbie’s message quickly went viral, prompting an outpouring of condolences from fans and fellow creators. Many remembered Heard not only as a content creator but also as a life coach and counselor, as described in his public profiles.
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Michael Willis Heard’s Cause of Death: What We Know So Far
As of now, the exact cause of death has not been disclosed. Reports from Mint and Hindustan Times confirm that the family has requested privacy during their mourning period. Online tributes note that Heard had faced online criticism in the past, but supporters continue to celebrate his positivity and authenticity.
Some online rumors have circulated, but no official statement or medical report has confirmed any cause of death. Family members have urged the public to respect their privacy and focus instead on the legacy of joy and encouragement Heard left behind.
Tributes Pour In for the “Yes King” Creator
Following the announcement, social media platforms were flooded with tributes. Hashtags like #YesKing and #RestInPeaceMichaelHeard trended across TikTok and X. One user wrote, “Rest in peace Michael Willis Heard. You’ll always be the king,” while another said, “Your words reminded us to love ourselves. Long live the King.”
Fellow content creators have also shared clips from his videos, honoring his impact on the self-love community. Even those who had never met him personally said his voice had helped them through depression, loneliness, and self-doubt, proof of how deeply his message resonated online.
A Legacy of Positivity and Light
Michael Willis Heard’s content was more than entertainment, it was emotional guidance for many struggling with self-esteem and identity. His authenticity made him relatable and trustworthy in a digital world often clouded by negativity.
Heard’s influence continues to grow even after his death, with fans creating tribute compilations and remixing his “Yes King” audios in his honor. Many describe him as a symbol of perseverance and love, a reminder to embrace one’s worth unapologetically.
FAQ: What People Are Searching About Michael Willis Heard
Q: Who was Michael Willis Heard?
A: Michael Willis Heard was a viral TikTok creator from Elyria, Ohio, known for his motivational videos and his catchphrase “Yes King,” promoting self-love and positivity.
Q: What was Michael Willis Heard’s cause of death?
A: The cause of death has not been publicly disclosed. His family has requested privacy and urged fans to honor his memory respectfully.
Q: When did Michael Willis Heard die?
A: His daughter confirmed his passing on November 10, 2025, through an emotional Facebook post.
Q: How did Michael Willis Heard become famous?
A: He rose to fame through TikTok videos filled with affirmations, lifestyle advice, and his viral “Yes King” meme, which became a symbol of confidence.
Q: Who confirmed Michael Willis Heard’s death?
A: His daughter, Mykel Crumbie, confirmed the news on social media, writing that her father’s death had deeply shaken their family.
Q: Did Michael Willis Heard have children?
A: Yes. He had one daughter, Mykel Crumbie, who frequently appeared in his posts and tributes.
Q: What did Michael Willis Heard post about?
A: His videos focused on self-love, personal growth, sexual wellness, and positive affirmations that inspired millions online.
Q: How are fans reacting to his death?
A: Fans have flooded social media with tributes, expressing sadness and gratitude for his uplifting words. The hashtag #YesKing continues to trend.
Q: What is Michael Willis Heard’s TikTok handle?
A: His TikTok username was @loveandlighttv.
Q: What was his legacy?
A: Heard’s legacy lies in his message of positivity, empowerment, and acceptance, values that continue to inspire people globally.