Sony PS5 price increase in US: New cost, implementation date — all you need to know

Sony hikes PlayStation 5 prices in the US as tariffs and inflation squeeze the gaming industry. Photo credit: Getty Images
Sony has confirmed an increase in the retail price of its PlayStation 5 consoles, citing ongoing global economic challenges as the driving factor. The new pricing takes effect on August 21, marking the first significant adjustment since the console’s launch.
Under the revised structure, the standard PlayStation 5 will now retail at $549.99, while the Digital Edition is set at $499.99. The newly introduced PlayStation 5 Pro, designed for enhanced performance and graphics, will carry a price tag of $749.99.
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Sony hikes PlayStation 5 prices in US: What this means for gamers
Despite the adjustment, Sony clarified that prices for PS5 accessories remain unchanged, and there are no planned price revisions for other regions at this time.
According to the company, the move reflects pressures such as rising production costs, inflation, and supply chain strains that have affected many global businesses. Sony emphasized that the decision was “difficult but necessary” to ensure continued investment in hardware innovation and delivery of premium gaming experiences.
For gamers, the increase may present added hurdles in accessing next-generation hardware, particularly as competition within the gaming market intensifies. Analysts warn that while Sony remains a dominant player in the console space, the hike could prompt some consumers to explore alternatives, including Xbox Series X/S or PC gaming, where pricing remains relatively stable.
Still, industry watchers believe that strong demand for PlayStation-exclusive titles and the launch of the PS5 Pro could help Sony maintain its edge, even in a challenging economic environment.